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Strategic Planning and Consulting - Develop and implement short and long-term strategic plans and activities for clients in both private and public sectors. Design public relations strategies that parallel a client's business direction and marketing goals.
Media Relations - Generate feature stories, craft news releases/advisories, and manage media events to create familiarity and increase attention for the client in the public view.
Governmental Affairs - Draft, influence, and track various governmental issues pertinent to client interests. Educate elected and appointed officials on public policy issues. Strategically plan media and grass-roots efforts regarding issues while studying potential impacts.
Electronic Marketing - Create strategic Internet sites to present the client's desired messages to members of the community, the media, and other stakeholders using interactive and electronic technologies.
Media Services - Create and implement plans to purchase advertising space in all forms of media (Print, Radio, Television, Electronic) based on market research, cost, and reach.
Community Relations - Generate a spirit of goodwill for the individual, company, or group throughout the community. Allow the area to see the client as an imperative element through increased visibility and public image.
Crisis Communications - Direct critical situations in terms of public reaction in the media and the community. Reduce negative impact to a minimum with the inclusion of preventative strategic planning.
Strategic Research - Using various sources, compile and analyze data in order to gain advantages against competitors, regulators, and other parties.
Special Events - Plan and coordinate activities and events to build awareness by focusing attention to the client.
Fund Raising - Acquire funds for charitable and community organizations, special events, and political efforts.
Accompanying Materials - Create advertisements and collateral material in both paid and non-paid media via targeted direct mail, radio, video, and print campaigns to heighten public interest and client image. |
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TMP and TM PUBLIC RELATIONS & GOVERNMENTAL AFFAIRS 712 Knollwood Drive Greenville, SC 29607-5219 Phone: 864/505-8866 Fax: 864/297-3871
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